Leadership Expert| Business Coach | Marketing Consultant | Content Marketing Strategist | Direct-Response Copywriter | Author | Entrepreneur | US Army Veteran

HI! I'm William Ballard. 

I help writers, authors, small business owners and entrepreneurs, as well as churches and ministry leaders transform from merely surviving operations to truly thriving organizations. 


​Seeing my clients and students succeed is what wakes me up every morning, and it's my life's mission to help you make it happen. Stick with me and I will show you how. 
Inductee of The National Honor Society of Leadership & Success, Sigma Alpha Pi, UOP Chapter, and the International English Honor Society Sigma Tau Delta, Alpha Pi Beta chapter of SNHU 

Quick Facts: 
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GROWING UP
I'm a Texas boy, born and raised. 
DRINK OF CHOICE 
Black coffee, or a can of Ginger Ale.
BEST DECISION OF MY LIFE
Giving my life to the Lord
THE BEST BOOK I'VE EVER READ
The Bible, no other book comes close. 
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IDEAL VACATION
Anywhere there is good food and good people. But I'll be honest, I prefer the mountains over the beach. 
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MY PASSION
Sharing the love of the Lord with as many people that will let me. 
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YOU'D NEVER GUESS ... 
Seeing as much as I love the written word my college degrees are in Criminal Justice and Business, not a single one is in writing. 


How I GOT HERE
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Before I launched this consulting company, and before I wrote my first book, I was an overachiever in both Corporate America and the military. Even though I was considered to be successful at my job, I still was full of self-doubt and many limiting beliefs. I didn't know that being a business coach and marketing consultant could have this much of an impact. 
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Like many Corporate America staffers, I found myself working long nights and well into the weekend. I was moving up fast in my career, but could barely stay standing at the end of the day. I was 25 going on 50 -- and I could feel every bit of it. That was until I decided to committed myself to learning everything I could about building a business and marketing. 

I got bit by the entrepreneurial bug when I got my feet wet in the network-marketing space, which took me on a journey down leadership and personal development. I then, eventually, came across the freelance writing profession and started my own freelance writing business. I became a ferocious reader, reading anything and everything I could about freelance writing, writing in general, publishing, journalism, copywriting, and the list goes on and on.

Fast-forward, I made my first $100 dollar check writing a blog post for a client, and then, the following week I received a $700 dollar check for a series of different writing projects. That was when I realized there was something to this thing, a spark lit up under me, and then I started teaching others how to do the same thing I was doing. And I've never looked back.  
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WHICH LEADS ME TO WHY THIS SITE EXIST: I'M HERE TO SERVE YOU

I'll admit, I'm not perfect -- but I do know that you can create anything you want, and you can accomplish anything you set your mind to, if you are willing to do the work. 
My life's mission is to help writers, authors, small business owners and entrepreneurs, as well as churches and ministry leaders transform from merely surviving operations to truly thriving organizations through this site, blog, programs, and our free e-newsletter. ​​
    SUBSCRIBE BELOW AND YOU'LL RECEIVE: 
    • Practical business advice
    • Marketing strategies 
    • Industry news to help scale your business 

Work With William

Business Coaching & Consulting

Go from working someone else's dream, to living your own. 

Direct-Response Style Marketing

Stop chasing down clients; and start attracting them. 

Lead Generation & Digital Marketing

Create content that educates, entertains, and empowers. 

What You Will Find Here: 

  • Inspiration, encouragement, support, and a comfortable place to share your really big dreams and ideas
  • Practical business guidance and marketing strategies that actually work 
  • Insider information from domains such as business, finance, and the market
  • Productivity tips and hacks to help accomplish more out of your day while also providing you more margin to do things you really love​
  • How-to's about starting a business and marketing that business the right way

What You Won't Find Here:

  • Judgement for wanting to create a bigger and better life for yourself
  • Impossible recommendations that even the one with all the time in the world couldn't do
  • Advice that takes the fun out of building the life you've always dreamed about
  • Rigid or restrictive guidelines that feel impossible to follow
  • All fluff and no substance or value 

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What People Are Saying

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I had the pleasure of working with William when he offered to write a blog post for my website. He impressed me right of the bat with a personalized and well-researched pitch, then he blew me away with a compelling article that required zero revisions. To top it off, William demonstrated a strong work ethic, he kept his word, delivered on time, and was quick to respond. Any organization would be lucky to have a writer like him. 

Francesca Nicasio

Founder
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Credible Copywriting

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William Ballard brings great ideas to the table. He's responsive to work with and very timely. 

Heather Robson

Editor
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Wealthy Web Writer

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I had a wonderful experience, great work delivered!

Audrey Ann

Individual
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Personal Client

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Prompt, professional, and powerful writing! 

Anisa

Individual
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Personal Client

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Absolutely awesome! Fantastic work, great quality. I highly recommend this service.

Ambilextrous

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Personal Client

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Fantastic service. Brilliant communication throughout. William has worked very hard to get my thoughts and words into the marketing materials that he has made for me. Great value provided for the money. I have now got a superb sales page! Thank you! 

Jack Boss

Individual
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Personal Client

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​William Ballard is a business analyst, content marketing strategist, direct-response style copywriter, marketing consultant, and leadership expert helping people around the world operate at their highest potential. 

William Ballard
In a world flooded with information, William's straightforward and practical business advice draws thousands of inspired readers to his popular written work all across the Internet -- and even some offline as well.

​Best known for having the mind of a business man and the heart of a minister, he has experienced what it takes to build a business from scratch, boot-strapping it all the way. Thousands of small business owners and entrepreneurs (as well as ministry leaders) have had success studying his books, diligently working through his programs, and utilizing his coaching and consulting services.   

William's collegiate background starts with an Associates of Arts in Criminal Justice and a B.S in Business Management (with a concentration in Small Business and Entrepreneurship). In 2017 he earned his Masters in Business Administration (MBA), and in June 2020 he was Inducted into The National Honor Society of Leadership and Success, Sigma Alpha Pi.

As an accomplished online entrepreneur, cultivating a lifestyle of freedom, his work has been featured in publications such as Entrepreneur, Writer's Digest, Writer's Weekly, LinkedIn, Thrive Global, American Writer's & Artist Inc. (AWAI), GKIC, among many others. ​

FREQUENTLY ASKED QUESTIONS: 
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1) How Much Does it Cost to Work With a Coach or Consultant From William Ballard Enterprise? 

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​We work with entrepreneurs and small business owners of all sizes. For this reason, we have done our best to provide custom coaching and consulting packages of all sizes.  We believe there must be an ROI on all services provided and work hard to give that value every day. Our average client spends $1,600 a month with us for 1-on-1 coaching and consulting. 
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2) Is There a Minimum Commitment?
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It depends on the coaching or service package we put together, but most often there is a 6-month minimum four our 1-on-1 coaching and consulting service. 

​The reason we require a 6-month commitment is that we are focused on providing sustainable growth. Based on the amount of time spent with your coach each month to move the business at the right speed, it can often take a few months before you start seeing manageable results.

With that said, our goal is to become your business partner and pay for ourselves 10X over.
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3) How is My Coach or Consultant Chosen For Me? 
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Through our discovery process, we will administer an assessment to help us understand your personality type and learning style, as well as the specific goals you are trying to accomplish. 

Once we have determined those things, we will then carefully select a coach or consultant for you based on the needs of your business and your particular learning style. 

4) How Do I Create an Online Business & Coaching Programs Like Yours? 

This is something that I can teach you how to do during our coaching and consulting sessions. 
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5) Where Can I Get Your Book? 


​Believe it or not, I still get asked how people can get a copy of the first book I ever wrote -- The True Writer's Life: Discovering The Author and Finisher of Our Faith.

I am sorry to say, but it is, unfortunately, out of print and available only in e-book format at Amazon, Barnes & Noble, and Indigo Chapters retail outlet store in Canada. 

I might have a few physical copies lying around here somewhere. If you really want a copy I suggest emailing me at william@williamballard.org with the subject line: How Do I Get My Physical Copy of The True Writer's Life? and I will see what I can do from there. 
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6) Do You Have Any Other Books? 


​I'm currently working on a new book. The title is still to be determined. It will fall under the Personal and Professional Development category. It will be divided into three parts -- height, width, and depth, which is how we define dimensions. 

Height will have to do with developing skills and moving up levels. Width will have to do with relationship building and nurturing, networking, emotional intelligence etc. Depth will have to do with the spiritual aspect of achieving success, such as, attitude, beliefs, creativity, inspiration, etc. 

​It is something I've been really passionate about for a while now and I can't wait to share with you.