WHO FOUND US

Meet Our Founder


​"Dreamers fantasize; thinkers materialize" - William Ballard 
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Coming from a middle-class family, William has always had a heart for helping people who feel they have so much more to give, but can't seem to escape the rat race. It has often been said that he has the mind of a businessman and the heart of a minister. 

With the wisdom he's gained from many mentors in his life and the knowledge he's gained from years of collegiate training, he enjoys sharing all that he's learned with his engaged and growing community. ​He is the founder of The MBA Newsletter (3,000+ subscribers) and its Digest version over at LinkedIn (2,200+ subscribers). 

William and his team specialize in helping small business owners and entrepreneurs scale their organizations by creating authority-positioning content and authentic, magnetic messaging that inspires and changes lives. 
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​"Dreams are the birthplace of thinking" - Jordan Peterson
WHERE OUR THOUGHT LEADERSHIP GROWS
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Adding Value to The Community at Large

WHAT WE'RE LEARNING


"The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns"

Ever wondered why some brands dominate online while others fade into digital obscurity? The difference is strategy. In today's crowded digital landscape, knowing how to create targeted, measurable campaigns isn't just an advantage—it's a necessity.

That’s where understanding the real “art” behind digital marketing comes in. Successful brands know that every click, post, and ad must have a clear purpose and a measurable goal. But how do you master these concepts and apply them to your own business?

"The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns" is the playbook every modern marketer needs. This comprehensive guide breaks down the fundamentals and advanced tactics you need to launch campaigns that deliver real results—no guesswork, just proven strategies.


CLICK on The Button Above & Secure Your Copy Today!

LATEST FROM THE BLOG
WHY WE DO WHAT WE DO
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Testimonials

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I had the pleasure of working with William when he offered to write a blog post for my website. He impressed me right off the bat with a personalized and well-researched pitch, then he blew me away with a compelling article that required zero revisions. To top it off, William demonstrated a strong work ethic; he kept his word, delivered on time, and was quick to respond. Any organization would be lucky to have a writer like him.
 


​FRANCESCA NICASIO
​Founder / Credible Copywriting
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William Ballard brings great ideas to the table. He's responsive to work with and very timely.

HEATHER ROBSON
Editor / Wealthy Web Writer

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I had a wonderful experience, great work delivered!

AUDREY ANN
Individual / Client Work​​

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Prompt, professional, and powerful writing! 

ANISA
​Individual / Personal Client

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​Absolutely awesome! Fantastic work, great quality. I highly recommend this service.

AMBILEXTROUS
Individual / Personal Client

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Fantastic service. Brilliant communication throughout. William has worked very hard to get my thoughts and words into the marketing materials he has made for me. Great value provided for the money. I have now got a superb sales page! Thank you! 

​Jack Boss
Individual / Personal Client

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WHO WE'VE WORKED WITH
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